• 5 tendances du marketing de contenu en 2017

    L’année 2016 a été riche pour le marketing de contenu : l’envol de la vidéo 360 et la réalité virtuelle, la consécration de Facebook comme acteur majeur (et payant) de la consommation et du partage des contenus et bien d’autres. Résultat : aujourd’hui près de 65 % des marketeurs trouvent que le marketing de contenu est une voie directe vers le succès et 76 % d’entre eux souhaitent y investir beaucoup plus cette année. Pour bien démarrer 2017, voici cinq grandes tendances à surveiller.

  • Lelav, aged 12, wants to be a game developer

    Lelav, aged 12, wants to be a game developer

    Just a few times in your life, or maybe more if you're lucky, you meet someone that you grow particularly fond of. To me, Lelav is just that type of person.

    Funda Denizhan
  • Digital As Usual

    Through all of the work that we do, for all of the clients all across the world, there is one common thread; we are now in the world of Digital As Usual.

  • PIM - a force to be reckoned with

    PIM is hot! And with good reason. You may not be aware, but a successful implementation of a Product Information Management solution can add a whole lot of value to your business - especially in this experience driven economy in which we operate today.

  • ValtechVoices: Meet Maximilian

    ValtechVoices: Meet Maximilian

    Valtech’s people are the best and brightest innovators in the world. They hail from diverse cultures, backgrounds, and industries, but are connected by a shared passion to make things better and to make better things.

  • Decathlon and Valtech awarded trophy for customer experience excellence

    Since May 2017, French retailer Decathlon, which has 1,176 stores around the world and employs nearly 78,000 people, uses virtual reality to demonstrate Quechua tents in fifteen or so French stores. Wearing a headset, customers can view every last detail of the tents in imaginary situations, and compare models.

  • My not-so-secret weapon for customer-centric transformation

    My not-so-secret weapon for customer-centric transformation

    Customer experience is a top priority for execs these days. 95 per cent say delivering great customer experience is critical to success. But, the reality is many organizations are still struggling to figure out how to put CX theory into practice.

    Ana
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Livre blancs

Nos livres blancs sur le marketing digital sont conçus pour vous apporter une vision stratégique ou tactique d’un problème spécifique : ils aident à vous lancer, à définir si telle approche correspond à votre contexte et à vous permettre de mesurer l’aide dont vous aurez besoin. Téléchargez-les rapidement.